Identify and act on customers life events

When customers' lives change, so do their needs. Successful businesses acknowledge and adapt to these shifts, tailoring their offerings to align with the dynamic and changing requirements of their customers.

Codan logoSoenderjysk forsikring logoLunar Bank logo

Life Events in portfolio


of life events every year

Follow each object in details and make sure to stay updated once an important moment happened or is about to happen in a customers lifetime.


Life events categories

Get access to more than 45 different life events from the Customer Lifetime Journey and identify the most important moments in a customers lifetime.

Our customers

10% less churn
Better customer satisfaction
Improved segmentation
"At Lunar, we are happy with our latest business endeavor with Safty, a Danish startup specializing in innovative software solutions. We believe it is important to support Danish innovation and collaborate with local startups like Safty, which bring innovation and technology to the financial sector. We look forward to continuing our collaboration with Safty and leveraging their expertise and innovative approach to provide value for our customers."
Casper from Lunar
Casper Orloff -
Data & Analytics Director
Black Lunar Bank Logo
10% less churn
Better customer satisfaction
Improved segmentation
"I would like to express my complete satisfaction with the collaboration with the company Safty and their Full Stack developer, Magnus. Their passion for the project and ability to execute has been impressive and it has been a pleasure to see them bring our ideas to life. Thanks to their efforts, we have achieved our goals and more. I would highly recommend them to any company looking for excellence and commitment.”
Morten from Codan
Morten Riis Lausen -
Product owner for sales tools & partner portals
Codan Insurance Logo

Know and act on Life events in your customers lives

Get more familiar with your customers

We ensure that everything is handled seamlessly, from raw data to machine learning algorithms. You receive relevant events for your customers.

Supercharge your data insigts

By integrating automated life events into your CRM system, you guarantee that all customers receive the service they need.

Cool features

Use the past to predict the future

By examining customers' past milestones, we can predict when they might undergo their next significant life change. This insight enables businesses to offer tailored services at the right moments, strengthening relationships and maximizing engagement opportunities.

Proactive Customer Engagement

Stay ahead of the curve by anticipating and responding to significant milestones in customers' lives, allowing you to provide timely support and guidance when they need it most.

Tailored Product Recommendations

Personalize product recommendations and offerings based on customers' specific life events, ensuring that your solutions align closely with their evolving needs and aspirations.

Enhanced Customer Satisfaction

By acknowledging and addressing important life events through proactive outreach and support, you can strengthen customer relationships, boost satisfaction levels, and foster long-term loyalty to your brand.

Our customers

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